In this article we’re going to take a closer look at image optimization and how it can improve a website’s speed. This is a technique that compresses image files (image compression) and adjusting quality settings to reduce file size from large format to smaller, resulting in quality images which load faster without affecting the overall quality. Forgoing image compression can greatly affect your site’s load times and bandwidth usage, which may lead to increased bounce rates.įortunately, you can avoid these problems by optimizing your image sizes. However, hosting images on your site can have a massive impact on its performance.
Images are a great way to make your site more attractive, and can offer depth and context to both your design and content.
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